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Marketing News & Articles
Hear from Team KSA about our thoughts on changes, trends, and ideas moving through the world of marketing.
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The Ins and Outs of TikTok Advertising
TikTok quickly became one of the most popular platforms on social media, particularly with the younger generation. The platform itself is extremely unique, consisting of only short-form videos, so it can be hard for brands to find where they fit in. Advertising on...
How 15 Agencies Are Creating a More Engaging Workplace in 2021
With 2020 behind us, many agencies are focusing on how they can make their agency life better for employees who may still be working from home part-time or full-time in 2021. It can be difficult to keep your employees engaged and maintain an office culture without a...
How the 90s Fashion Trends Made Their Way into 2021
Alexa, play Justin Timberlake’s 2006 hit What Goes Around…Comes Around. No matter when you were born, it is likely you will see fashion trends make their way back around in your lifetime. Whether you see it on celebrities strutting down Rodeo Drive or everyday...
The State of the Hospitality Industry
The travel, tourism, and hospitality industry has been one of the hardest hit in Rhode Island during the COVID-19 outbreak. In the early months of the pandemic, the RI hospitality sector lost 34,400 jobs, roughly two-thirds of the total jobs in this industry. Rhode...
Best Website Builders for Small Businesses
If you haven’t built a website for your business before, you probably don’t know the difference between the website builder options, and which one is “the best.” With many of them offering year-long subscriptions, you don’t want to get stuck using one you don’t like....
13 Exciting Livestreaming Ideas To Connect With Target Audiences
With the pandemic and lack of ability to be in-person with each other, it can be hard for organizations to connect with their audiences remotely. One of the best ways to make your customers feel they are with you from the safety of their own homes is livestreaming....