11 Inventive Ways Agencies Can Use AI To Improve Productivity

Agencies have many tasks to juggle—some are fun and creative, while others are repetitive and time-consuming. It’s likely that no agency professional’s first loves are data management and numbers crunching, and that’s why many leaders in the industry are so excited about the potential of artificial intelligence (AI). 3. Generate Leads And Connect With Consumers […]

Artificial Intelligence in the Marketing Ecosystem

On March 21, I attended the AdWeek Elevate AI in New York, a conference focused on the growing influence of Artificial Intelligence on the marketing ecosystem. As AI continues to infiltrate all facets of our lives, marketers are incorporating its capabilities within their various campaigns and using it to drive success never seen before. IBM […]