Best Website Builders for Small Businesses
If you haven’t built a website for your business before, you probably don’t know the difference between the website builder options, and which one is “the best.” With many of them offering year-long subscriptions, you don’t want to get stuck using one you don’t like. We tested out the most popular website builders for small […]
UPCOMING WEBINARS: KSA + SCORE RI
On Monday, May 4, 2020, KSA Marketing, in partnership with SCORE RI and the Center for Women & Enterprise presented the first part in a free four part webinar series addressing digital marketing for local businesses in the COVID-19 ERA. If you missed Monday’s webinar, you can access it here with the password: 7G%^7JE8. On […]
Intern Reflection: Julia DiBari
Working as an intern at KSA Marketing + Partnerships can only be described as a professional experience like no other. From its Tide Mill converted to office space, to its incredible staff of eight heroes, KSA embodies what it means to stand out. Since they are a company that provides marketing services, their unique brand […]
Artificial Intelligence in the Marketing Ecosystem
On March 21, I attended the AdWeek Elevate AI in New York, a conference focused on the growing influence of Artificial Intelligence on the marketing ecosystem. As AI continues to infiltrate all facets of our lives, marketers are incorporating its capabilities within their various campaigns and using it to drive success never seen before. IBM […]
15 Tips For Refreshing Your Business’ Brand Across Platforms
As times change, so, too, must companies—and their branding. Indeed, the evolution of a company’s brand is often a good sign: It can mean that the business is growing, adding services or updating to stay relevant with an expanded customer base. A rebranding doesn’t have to mean a major overhaul. Sometimes a color palette refresh […]