Leads Gone Cold? 11 Proven Ways To Reengage When Prospects Stop Responding

One of the most frustrating parts of our job can be spending time nurturing a lead just for the line to suddenly go cold. In order to make sure you get the ROI on the time you spend trying to move that customer through the digital marketing sales funnel, it is important to try and […]

13 Ways Businesses Can Measure The ROI Of Their Influencer Partnerships

While influencer marketing is not new, it’s currently a rising tide many companies are exploring, especially to reach younger consumers who spend a lot of time online. It’s a strategy that can have multiple benefits. Many influencers are perceived as being more relatable and authentic by consumers, making their recommendations more valued. Further, they speak […]