This series is packed full of actionable advice on how to adapt a business model to better serve a target audience’s needs and changing behaviors. The world is constantly changing, and so is the way we do business.
Episode 1: Rethinking the 4Ps of Marketing for the Covid-19 Era: Product, Price, Place and Promotion
The world has changed, but has the way you do business kept up? In this webinar we explore actionable advice to adjust your business model to the new normal. Click here to watch (58 minutes).
Episode 2: Preparing to Sell Online: Reinventing your Business for E-commerce
There are many e-commerce platforms available to sell your product on, but how do you know which one is best for your business. This webinar provides helpful insights on how to choose the best e-commerce provider for your business. Click here to watch (1 hour).
Episode 3: Using Digital Marketing to Move Your Audience through the Sales Funnel
Your best tool for selling is your website. In this webinar, we explore how to design your website to get the right information in front of your target audience at the right time in their buying process. Click here to watch (57 minutes).
Episode 4: Social Media Marketing in the Time of Covid-19
What should you post? Where should you post it? When is the best time to put out your content? How often should you be posting? This webinar helps answer those burning questions and many more about social media best practices. Click here to watch (1 hour).