Questions to Answer Before Developing a Marketing Plan
When contemplating your first step toward marketing recovery, as a small business you should evaluate your budget, timings and priorities. Ultimately, you want to find a balance between commitment, in-house resources, and profitability. Before developing a marketing plan, ask yourself the following questions: What are my immediate vs. long-term goals? In our current economic climate, […]
Getting to Know the Adobe Creative Suite
We know in today’s digital age it can be hard to make your company stand out in advertisements, business settings, or on social media feeds. Enter Adobe Creative Cloud. Creative Cloud allows users to create and design from anywhere and even allows multiple users the ability to collaborate on the same project. At first glance, […]
How We Saved 2 Hours Per Week as a Team with a Simple Google Chrome Extension
Even as a well-oiled machine at KSA Marketing, we do have things we hate to do and one of them is going back and forth sending over passwords. Let me elaborate. There are tons of tools, apps, and software in the hands of a marketing agency, and it does evolve over time. New software you […]
Whats the Point of Facebook Business Manager?
Fighting The Summer Slowdown: 13 Marketing Tips To Get Consumers’ Attention
Summer is a notoriously slow time for business. Consumers are either saving up in expectation of having to spend more at the start of the new fiscal year, or just not around as they jet away to their vacation destinations. The summer slump can severely impact a company’s profits if not adequately addressed by its […]
IGTV – The New Video Streaming Platform Taking the Internet by Storm
You probably have seen the word IGTV a lot in news articles. Everyone is talking about it, the new generation of influencers are starting to make content for it, and marketers are trying to come up with new strategies to utilize the new platform. So you might be wondering what is IGTV? Why do we […]
15 Tips For Refreshing Your Business’ Brand Across Platforms
As times change, so, too, must companies—and their branding. Indeed, the evolution of a company’s brand is often a good sign: It can mean that the business is growing, adding services or updating to stay relevant with an expanded customer base. A rebranding doesn’t have to mean a major overhaul. Sometimes a color palette refresh […]
