Artificial Intelligence in the Marketing Ecosystem

Artificial Intelligence in the Marketing Ecosystem

On March 21, I attended the AdWeek Elevate AI in New York, a conference focused on the growing influence of Artificial Intelligence on the marketing ecosystem. As AI continues to infiltrate all facets of our lives, marketers are incorporating its capabilities within...
15 Tips For Refreshing Your Business’ Brand Across Platforms

15 Tips For Refreshing Your Business’ Brand Across Platforms

As times change, so, too, must companies—and their branding. Indeed, the evolution of a company’s brand is often a good sign: It can mean that the business is growing, adding services or updating to stay relevant with an expanded customer base. A rebranding doesn’t...

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