Jun 20, 2019 | Intern Reflections
I remember my first day at KSA; my first assignment was to go to the team meeting. I tried to be sharp and pay attention, but I honestly had no idea what anyone was talking about. Katie was going through her list of clients and getting updates from each of the team...
Jun 10, 2019 | Intern Reflections
For four months, waking up in a new country every week was normal. I was constantly on the move in unfamiliar surroundings. For 53 days the view out of my window was the seemingly endless, open ocean. In my free time I was lucky enough to witness dolphins swimming in...
May 30, 2019 | Forbes, Marketing Insights
As times change, so, too, must companies—and their branding. Indeed, the evolution of a company’s brand is often a good sign: It can mean that the business is growing, adding services or updating to stay relevant with an expanded customer base. A rebranding doesn’t...
May 23, 2019 | Intern Reflections
Working as an intern at KSA Marketing + Partnerships can only be described as a professional experience like no other. From its Tide Mill converted to office space, to its incredible staff of eight heroes, KSA embodies what it means to stand out. Since they are a...
May 16, 2019 | Forbes, Marketing Insights
Smart businesses know that if you want to connect with your customers, you need to know where they hang out and how they prefer their advertisements. In today’s world, that means video marketing. However, many consumers—especially younger ones—prefer viewing videos...