Jul 8, 2020 | Marketing Insights
During these uncertain times, businesses are forced to reconsider their marketing strategies so they can continue to remain profitable. In the webinar “Rethinking the 4 P’s of Marketing in the COVID-19 Era: Product, Price, Place, Promotion,” our very own Taylor Butts...
May 11, 2020 | Uncategorized
On Monday, May 4, 2020, KSA Marketing, in partnership with SCORE RI and the Center for Women & Enterprise presented the first part in a free four part webinar series addressing digital marketing for local businesses in the COVID-19 ERA. If you missed...
Jan 29, 2020 | Marketing Insights
Connected and Smart TVs have been around for what seems like forever now. The multitude of viewing options have long changed since your parents’ days of only broadcast, or even your own younger days of Broadcast, Cable TV and Paid Channels (HBO, Showtime, etc.). The...
Dec 24, 2019 | OhSh*tMoments
‘Twas the night before Christmas, Santa thought he was ready, He had checked his list twice; toy production was steady. When from the North Pole there arose such a clatter, Santa ran to the noise to see what was the matter. The Chief Marketing Elf said they...
Dec 5, 2019 | In The News, Marketing Insights
Instagram Growing Rapidly With over 1 billion active users, Instagram remains one of the most popular media platforms to exist as of 2019. Eighty percent of users follow at least one business account on Instagram. These stats are striking, and help us understand why...