Dec 5, 2019 | In The News, Marketing Insights
Instagram Growing Rapidly With over 1 billion active users, Instagram remains one of the most popular media platforms to exist as of 2019. Eighty percent of users follow at least one business account on Instagram. These stats are striking, and help us understand why...
Aug 1, 2019 | Forbes, Marketing Insights
Agencies have many tasks to juggle—some are fun and creative, while others are repetitive and time-consuming. It’s likely that no agency professional’s first loves are data management and numbers crunching, and that’s why many leaders in the industry are so excited...
Jul 11, 2019 | Marketing Insights
You probably have seen the word IGTV a lot in news articles. Everyone is talking about it, the new generation of influencers are starting to make content for it, and marketers are trying to come up with new strategies to utilize the new platform. So you might be...
Jun 13, 2019 | Forbes, Marketing Insights
Agencies love to wow their clients. A delighted reaction is a sign of a job well-done—and as smart professionals know, delighted clients often give referrals that lead to future opportunities. If you want to elicit this kind of response from your clients, you’ll have...
May 30, 2019 | Forbes, Marketing Insights
As times change, so, too, must companies—and their branding. Indeed, the evolution of a company’s brand is often a good sign: It can mean that the business is growing, adding services or updating to stay relevant with an expanded customer base. A rebranding doesn’t...
May 16, 2019 | Forbes, Marketing Insights
Smart businesses know that if you want to connect with your customers, you need to know where they hang out and how they prefer their advertisements. In today’s world, that means video marketing. However, many consumers—especially younger ones—prefer viewing videos...